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Archive for February, 2009

  • Valleywag on Gawker.com called it the “Death of Second Life” saying “the most overhyped virtual world, has been abandoned even by its most fervent journalistic promoters, like Reuters and Wired. It’s now pitching itself as an online schoolhouse.” There are still many large companies using Second Life including Intel, Cisco, Microsoft and Sun, and Dan Parks of the Virtualis Convention Center on Second Life says he is busier than ever with corporate and association meetings and conferences. CNN uses its Second Life island to hold meetings with volunteer reporters. Having experienced what Dan is doing on SL, I think there is a lot of potential for the meeting industry but I guess we won’t have the hype but I hope...

    Media Calling The End of Second Life – Except for Education and Meetings

    Posted on February 23, 2009 | No Comments
    Valleywag on Gawker.com called it the “Death of Second Life” saying “the most overhyped virtual world, has been abandoned even by its most fervent journalistic promoters, like Reuters and Wired. It’s now pitching itself as an online schoolhouse.” There are still many large companies using Second Life including Intel, Cisco, Microsoft and Sun, and Dan Parks of the Virtualis Convention Center on Second Life says he is busier than ever with corporate and association meetings and conferences. CNN uses its Second Life island to hold meetings with volunteer reporters. Having experienced what Dan is doing on SL, I think there is a lot of potential for the meeting industry but I guess we won’t have the hype but I hope... Read More
  • Computer Generated Solutions, Inc. offers full-service virtual events management to its corporate and association clients. They are one of only a few virtual events producers that has an almost 100 percent open source software platform. “That really leaves the door open for a lot of integration, expansion, and scalability,” says Tom Wieser, vice president of the Virtual Solutions division. Wieser says the majority of CGS clients do not have previous experience dealing with virtual events. “They need that element very particularly that holds their hand and walks them through the process.” CGS focuses on producing virtual summit conferences with several thousand attendees. These types of events have different objectives and more complex requirements than (for example) trade shows, where the...

    CGS Manages Full-service Virtual Events for Top Clients—On an Open Source Platform

    Posted on February 23, 2009 | No Comments
    Computer Generated Solutions, Inc. offers full-service virtual events management to its corporate and association clients. They are one of only a few virtual events producers that has an almost 100 percent open source software platform. “That really leaves the door open for a lot of integration, expansion, and scalability,” says Tom Wieser, vice president of the Virtual Solutions division. Wieser says the majority of CGS clients do not have previous experience dealing with virtual events. “They need that element very particularly that holds their hand and walks them through the process.” CGS focuses on producing virtual summit conferences with several thousand attendees. These types of events have different objectives and more complex requirements than (for example) trade shows, where the... Read More
  • eComXpo founder John Grosshandler is a pioneer on several fronts: not only was eComXpo one of the very earliest virtual trade shows, launched in February 2005, but he recently sold his company to Worldwide Business Research, a physical events producer, marking the first time a virtual event has ever been sold. He is understandably proud of his accomplishments, but he is also quick to point out the mistakes he made along the way, mistakes that were necessary in building his company into one of the preeminent virtual trade shows in the industry. Not content to bask in the glory of past achievements, Grosshandler continues to work in the field as a virtual event consultant. From an early business plan sketched...

    What Can You Learn From a Pioneer in Virtual Trade Shows?

    Posted on February 23, 2009 | No Comments
    eComXpo founder John Grosshandler is a pioneer on several fronts: not only was eComXpo one of the very earliest virtual trade shows, launched in February 2005, but he recently sold his company to Worldwide Business Research, a physical events producer, marking the first time a virtual event has ever been sold. He is understandably proud of his accomplishments, but he is also quick to point out the mistakes he made along the way, mistakes that were necessary in building his company into one of the preeminent virtual trade shows in the industry. Not content to bask in the glory of past achievements, Grosshandler continues to work in the field as a virtual event consultant. From an early business plan sketched... Read More
  • Chris Sullivan is the Vice President, Managing Director of Everything Channel’s ChannelWeb Network, a division of United Business Media has Joined the Virtual Edge 2009 Advisory Council. Chris is responsible for directing and implementing the strategy for all digital products within the company. Working closely with Sales, Editorial, Marketing and IT/Web operations, Chris drives the main portal, www.channelweb.com, to new heights in both sales volume and traffic growth. Chris is also responsible for the performance based digital products, including netseminars/webcasts, Virtual Trade Shows and Custom Online Projects. Under Chris’ leadership, ChannelWeb was named one of the’10 Great Media Web Sites’ in the portal category by BtoB Magazine’s Media Business for two consecutive years. In addition, Everything Channel’s Virtual Tradeshows won...

    Chris Sullivan of United Business Media has Joined the Virtual Edge 2009 Advisory Council

    Posted on February 23, 2009 | No Comments
    Chris Sullivan is the Vice President, Managing Director of Everything Channel’s ChannelWeb Network, a division of United Business Media has Joined the Virtual Edge 2009 Advisory Council. Chris is responsible for directing and implementing the strategy for all digital products within the company. Working closely with Sales, Editorial, Marketing and IT/Web operations, Chris drives the main portal, www.channelweb.com, to new heights in both sales volume and traffic growth. Chris is also responsible for the performance based digital products, including netseminars/webcasts, Virtual Trade Shows and Custom Online Projects. Under Chris’ leadership, ChannelWeb was named one of the’10 Great Media Web Sites’ in the portal category by BtoB Magazine’s Media Business for two consecutive years. In addition, Everything Channel’s Virtual Tradeshows won... Read More
  • John Grosshandler, eComXpo Founder and Virtual Event Consultant has Joined the Virtual Edge 2009 Advisory Council. In 2004, John launched a virtual trade show and job fair called eComXpo (www.ecomxpo.com). Held twice each year, eComXpo has become the largest, highest-grossing, longest-running virtual trade show with over 8,000 attendees and hundreds of exhibitors, including Google, Yahoo, LinkedIn, Wal-Mart, Microsoft, Target and eBay. While still running eComXpo, John was contracted by InXpo (the technology provider for eComXpo) to leverage his experience and help sell and implement InXpo’s virtual event platform. In this role, John worked with publishers including IDG, CMP, Ziff-Davis, PennWell, SourceMedia, 1105 Media and the Wall Street Journal; corporations including IBM, ATT, SAP, Procter & Gamble, Monster.com, Sun Microsystems, Agilent...

    John Grosshandler the Founder of eComXpo and Virtual Event Consultant Joins Virtual Edge 2009 Advisory Council

    Posted on February 23, 2009 | No Comments
    John Grosshandler, eComXpo Founder and Virtual Event Consultant has Joined the Virtual Edge 2009 Advisory Council. In 2004, John launched a virtual trade show and job fair called eComXpo (www.ecomxpo.com). Held twice each year, eComXpo has become the largest, highest-grossing, longest-running virtual trade show with over 8,000 attendees and hundreds of exhibitors, including Google, Yahoo, LinkedIn, Wal-Mart, Microsoft, Target and eBay. While still running eComXpo, John was contracted by InXpo (the technology provider for eComXpo) to leverage his experience and help sell and implement InXpo’s virtual event platform. In this role, John worked with publishers including IDG, CMP, Ziff-Davis, PennWell, SourceMedia, 1105 Media and the Wall Street Journal; corporations including IBM, ATT, SAP, Procter & Gamble, Monster.com, Sun Microsystems, Agilent... Read More
  • Donna Lenart, Director, Corporate Event Marketing for VMware Joins Virtual Edge 2009 Advisory Council. Donna has spent over 20 years developing innovative global event marketing programs that increase brand awareness, create demand and deliver bottom-line results. Her focus is on building strategic event programs–aligned with corporate goals–that are a key component of the company’s integrated marketing plan, optimizing meeting consolidation efforts, transforming event teams to results-oriented strategic business partners and exploring new meeting technologies and best practices. Prior to VMware, Donna held Director of Marketing and Event positions at Hyperion, CTB/McGraw Hill and PeopleSoft. share: Digg this post Recommend on Facebook Share on Google+ Share on Linkedin share via Reddit Share with Stumblers Tweet about it Print for later Bookmark...

    Donna Lenart of VMware Joins Virtual Edge 2009 Advisory Council

    Posted on February 23, 2009 | No Comments
    Donna Lenart, Director, Corporate Event Marketing for VMware Joins Virtual Edge 2009 Advisory Council. Donna has spent over 20 years developing innovative global event marketing programs that increase brand awareness, create demand and deliver bottom-line results. Her focus is on building strategic event programs–aligned with corporate goals–that are a key component of the company’s integrated marketing plan, optimizing meeting consolidation efforts, transforming event teams to results-oriented strategic business partners and exploring new meeting technologies and best practices. Prior to VMware, Donna held Director of Marketing and Event positions at Hyperion, CTB/McGraw Hill and PeopleSoft. share: Digg this post Recommend on Facebook Share on Google+ Share on Linkedin share via Reddit Share with Stumblers Tweet about it Print for later Bookmark... Read More
  • Margaret Launzel-Pennes Vice President, Worldwide Events, Distributor Communications and Video Production for Herbalife International has joined the Virtual Edge 2009 Advisory Council. In her worldwide events capacity, Margaret oversees the Los Angeles-based company’s international events, incentive, and vacations which host 100-25,000 Distributors annually and take place in a dozen different countries each year. She previously managed PGI’s (now TBA Global Events) worldwide technology events as Group Vice President after managing the company’s San Francisco destination management office for four years. Her prior career spans more than 20 years of progressive experience in event, tradeshow and conference marketing and management for a variety of industries including technology, fashion, beauty, footwear, direct and database marketing, and printing. share: Digg this post Recommend...

    Margaret Launzel-Pennes of Herbalife International Joins Virtual Edge 2009 Advisory Council

    Posted on February 23, 2009 | No Comments
    Margaret Launzel-Pennes Vice President, Worldwide Events, Distributor Communications and Video Production for Herbalife International has joined the Virtual Edge 2009 Advisory Council. In her worldwide events capacity, Margaret oversees the Los Angeles-based company’s international events, incentive, and vacations which host 100-25,000 Distributors annually and take place in a dozen different countries each year. She previously managed PGI’s (now TBA Global Events) worldwide technology events as Group Vice President after managing the company’s San Francisco destination management office for four years. Her prior career spans more than 20 years of progressive experience in event, tradeshow and conference marketing and management for a variety of industries including technology, fashion, beauty, footwear, direct and database marketing, and printing. share: Digg this post Recommend... Read More
  • Eric G. Myers, the Director of Internet Marketing for Quest Software has joined the Virtual Edge 2009 Advisory Council. Eric has over 15 years of experience in marketing and has worked with diverse clients ranging from the NASDAQ stock market, Nationwide Insurance, Waterpik, Hershey’s and many others. His areas of expertise include web and user experience design, email marketing, search marketing, and usability testing. In his tenure with Quest, Eric has helped to pioneer new marketing strategies and tactics such as the use of social media and virtual events. share: Digg this post Recommend on Facebook Share on Google+ Share on Linkedin share via Reddit Share with Stumblers Tweet about it Print for later Bookmark in Browser Tell a friend

    Eric Myers from Quest Software has joined the Virtual Edge 2009 Advisory Council

    Posted on February 23, 2009 | No Comments
    Eric G. Myers, the Director of Internet Marketing for Quest Software has joined the Virtual Edge 2009 Advisory Council. Eric has over 15 years of experience in marketing and has worked with diverse clients ranging from the NASDAQ stock market, Nationwide Insurance, Waterpik, Hershey’s and many others. His areas of expertise include web and user experience design, email marketing, search marketing, and usability testing. In his tenure with Quest, Eric has helped to pioneer new marketing strategies and tactics such as the use of social media and virtual events. share: Digg this post Recommend on Facebook Share on Google+ Share on Linkedin share via Reddit Share with Stumblers Tweet about it Print for later Bookmark in Browser Tell a friend Read More
  • EventBee.com is an online event marketing service located in Sunnyvale, California. The company offers event ticket selling via social networks, event registration management, and the creation of communities and targeted email campaigns that are integrated with an event. EventBee is the first — and so far the only that we can find — company to use the Facebook Connect application to enable affiliate marketing of tickets. “Traditionally the ticket selling is not that simple,” says Bala Musrif, EventBee’s co-founder and CEO. “There might be a million impressions on the website but only one to ten ticket sales.” What to do? Offer your social network friends a healthy commission or discounts, and let them market the tickets. Social network ticket selling...

    Social Networking for Event Attendance Development

    Posted on February 20, 2009 | No Comments
    EventBee.com is an online event marketing service located in Sunnyvale, California. The company offers event ticket selling via social networks, event registration management, and the creation of communities and targeted email campaigns that are integrated with an event. EventBee is the first — and so far the only that we can find — company to use the Facebook Connect application to enable affiliate marketing of tickets. “Traditionally the ticket selling is not that simple,” says Bala Musrif, EventBee’s co-founder and CEO. “There might be a million impressions on the website but only one to ten ticket sales.” What to do? Offer your social network friends a healthy commission or discounts, and let them market the tickets. Social network ticket selling... Read More
  • InXpo unveiled a solution for conducting Virtual Sales Kick-Off Meetings. This virtual solution will facilitate domestic and international clients to slash their executive travel budget and time consumption in business travelling. The solution will be very helpful to reward and train the sales force and other partners of the client in the most cost effective and creative methods. The virtual sales meeting conducted using this solution will facilitate all the benefits of traditional and physical meetings including Virtual Sales Conference Center, Virtual Resort or Office Setting, longue and break out sessions, etc. The virtual sales kick-off meeting solution will facilitate the user to track metrics in a better fashion compared to traditional meetings. This will also facilitate an opportunity to...

    InXpo Launched New Solution for Virtual Sales Kick-Off Meetings

    Posted on February 19, 2009 | No Comments
    InXpo unveiled a solution for conducting Virtual Sales Kick-Off Meetings. This virtual solution will facilitate domestic and international clients to slash their executive travel budget and time consumption in business travelling. The solution will be very helpful to reward and train the sales force and other partners of the client in the most cost effective and creative methods. The virtual sales meeting conducted using this solution will facilitate all the benefits of traditional and physical meetings including Virtual Sales Conference Center, Virtual Resort or Office Setting, longue and break out sessions, etc. The virtual sales kick-off meeting solution will facilitate the user to track metrics in a better fashion compared to traditional meetings. This will also facilitate an opportunity to... Read More
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