Technology Innovations for Events and Communities

Technology innovations have created an arsenal of community engagement tools to extend customer engagements beyond your live event.  Some integrate and overlap and therefore pose the challenge of which ones to use and where to start. This stellar panel will discuss how to integrate virtual events, physical events  and online community tools into a cohesive integrated community strategy. Discussions will include: new technologies; starting points to facilitate engagement; resources needed to manage the technologies and the programs; and the challenges of launching a year-round strategy.

(Ideal for corporate, association, trade show and media event producers)

Speakers:

For over a decade, top Fortune 500 brands have relied on Paolo as a trusted advisor to transform their event disciplines into best-in-class experience marketing organizations. As part of the Global Events team, Sourabh Kothari manages virtual events across Cisco on a global basis. Naveen Jain is CEO of Sparkart Group, Inc.Mike Immerwahr is Digital Event Marketing Manager at MicrosoftScott Schenker is VP of Global Events at SAP Global Marketing

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About the Author

The Virtual Edge Institute (VEI) is an international organization dedicated to advancing the development and adoption of virtual event and meeting technology and best practices for collaboration and marketing.